In today's world where work is being done from home and flexible hours are becoming normal working norms, it is very easy to conclude that workplace preferences have become dependent on convenience benefits such as WiFi connectivity and being closer to home. However, to digress further and understand why workers have preferences for particular types of work environments based on identity expression and social expectations rather than basic convenience, one gets to realize tha

Understanding human behavior is a captivating pursuit. My volunteer work and research have fueled my interest in anthropology and its application in business. This blend of two seemingly different fields offers powerful insights that enhance how we connect with people in various communities. Anthropology studies people. It studies their cultures, practices, and social structures. When we think about business, metrics and sales figures often come to mind. But what if we shifte

When I first heard the word anthropology, I thought it sounded kind of intense. Kind of like something out of a National Geographic documentary. But once I learned that it’s really the study of people, cultures, and why we do what we do, I was intrigued. I mean, think about it: every choice people make, from the food they eat to the way they celebrate birthdays, has a story behind it. Anthropology helped me realize that humans are basically walking puzzles. Then I started t